Monday, November 17, 2014

Stop Running Your Business Like It's 1969.

Bill Sobel sits down with Brad Szollose for a casual interview




Translation:
Boomers, Things Have Changed
Because People Have Changed.


Brad Szollose is a lot of things: a serial entrepreneur, former C-Level executive of a public company, a business adviser, millennial expert and an award-winning business author. So he knows a few things about which he speaks — and this is what he wants businesses to know:

Flatten your hierarchies, embrace innovation and stop expecting your employees to follow the rules, keep their mouths shut and listen. Those days are over, and they aren't coming back.

The digital age requires a smarter worker. In today’s world, we make very sophisticated stuff that does not conform to simple rules. Responsibility, troubleshooting and decision-making have all moved to the frontline. This requires open-source style communication," he said.

 

Bridging the Generational Chasm


As a web pioneer, Szollose co-founded K2 Design, one of the first online advertising shops and the first dot-com agency to go public on NASDAQ.

You may remember the company: it picked up its first major assignment in March 1994 for Sierra Magazine‘s online edition. In August 1994, it was hired by NetMarket, which claimed to be the first company to conduct a secure transaction on the Internet. It also staged the first IBM versus Kasparov chess match, a landmark event in the then novel world of cybercasting.

Szollose's management model received the Arthur Andersen Enterprise Award for Best Practices for Fostering Innovation.

Szollose is the author of Liquid Leadership: From Woodstock to Wikipedia, which explores the subject of new leadership styles, specifically how to get the tech-savvy Generation Y Millennials and analog driven Baby Boomers working together.

He's also senior managing director of Liquid Leadership Worldwide, which was formed to help companies like Dell and MasterCard gain a better understanding of the ways technology has transformed corporate culture and behavior.

CMSWire caught up with Szollose recently to discuss leadership, creativity and strategies for success in the digital workplace.

Sobel: You started your first business at age 16. Can you tell us about that?
Szollose: Don't be impressed that I started my first business at 16. My father...

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Leadership Lessons from a Web Pioneer.


The Art & Science of
Leading a 21st Century Workforce


Brad Szollose's (pronounced zol-us), is a globally recognized Leadership Development and Management Consultant who helps organizations dominate their industry by tapping into the treasure of a multi-generational workforce. 

He shares his management strategies within the pages of his award-winning, international bestseller Liquid Leadership...strategies that ignited his own company, K2 Design, beginning as a business idea in a coffee shop to a publicly traded company worth $26 Million in just 24 short months with an IPO on NASDAQ.

As a C-Level executive, his unique management model was awarded the Arthur Andersen NY Enterprise Award for Best Practices in Fostering Innovation Amongst Employees (the phrase Workforce Culture did not exist back then).

Today the world’s leading business publications seek out Brad’s insights on Millennials, and he has been featured in Forbes, Inc., The Huffington Post, New York Magazine, Advertising Age, The International Business Times, Le Journal du Dimanche and The Hindu Business Line to name a few, along with television, radio and podcast appearances on CBS and other media outlets.

Since the year 2010, and the release of his award-winning international bestseller, Liquid Leadership, Brad has created customized training programs for The American Management Association, Tony Robbins Business Mastery Graduates and Liquidnet Holdings, as well as several dozen Fortune 500 companies to name just a few; preparing them for the next generation of business leaders.

Mr. Szollose is also a TEDXSpeaker, and his talk The Age of Radical Disruption, focuses on the impact video games and serious gaming has had on the work habits and behavior of Generation X & Millennials.


Brad’s programs have transformed a new generation of business leaders, helping them maximize their corporate culture, creativity, innovation, productivity and sales growth in the new Digital Age economy.


Brad's work will expose the secrets to managing a cross-generational workforce:


Brad is the author of Liquid Leadership: From Woodstock to Wikipedia: Cross-Generational Management Strategies That Are Changing The Way We Run Things and the publisher for Journeys to Success: The Millennial Edition: 21 Millennial Authors share their personal journeys of failure and success…based on the success principles of Napoleon Hill.  

 

https://www.amazon.com/Brad-Szollose/e/B004ARYLHW