Wednesday, November 9, 2011

Video Games and
The Generation Gap

After attending the GLS conference in Madison, Wisconsin I came away with something profound about Generation Y and how technology has influenced their behavior:

"That the players were often confronted with moral dilemmas was my first
shock about gaming. Pong, Space Invaders, and Ms. Pac-Man weren’t that
complicated. Yet here was a group emotionally engaged in a virtual world
that could move them just as easily as my generation could be moved to
tears by movies or television. And in a step beyond anything my generation
had ever experienced, this new generation of video game players was
being forced to make not just choices but life-and-death choices in order
to win.

My second shock during the GLS conference came on Saturday evening.
After all the talks and the black-tie dinner, I grabbed a couple of
sodas with two friends and business colleagues my own age: Richard
Carey, of Richard Carey Associates, and Lee Wilson, of Headway Strategies.
We headed back to Lee’s hotel. He had one more thing to reveal to
me before he felt comfortable that I “got it.”
He set up his laptop and began to talk me through the creation of an
avatar in World of Warcraft. An avatar is a digital representative of a player
that interacts within a 3D environment. My head was spinning at this
point as I began to realize the ramifications of twenty years of gaming
technology and its influence.

As I began to move my character through the 3D world, it became
apparent that this was not only fun, it was addictive. All I had to do was
master a few navigation skills and the ability to toggle between the types
of weapons and things I could acquire. After an hour, I had accomplished
seven different quests and earned 150 points to be traded in for various
weapons, magic spells, and supplies. I could move on to the next level.
And then I asked Lee the obvious question: “What got you into World
of Warcraft?”

“I wanted to spend time with my kids.”

From page 75 of Liquid Leadership: From Woodstock to Wikipedia

Remember, Gen Y, Millennials, Gamers not view the computer as a device or a tool but a conduit to everything.

Something to think about huh?

Thanks again for reading...

Brad Szollose

Brad is the award winning author of Liquid Leadership: From Woodstock to Wikipedia: Multigenerational Management Ideas That Are Changing The Way We Run Things ISBN-13: 978-1608320554

"Liquid Leadership is a game changer" - TJ, New York

Leadership Lessons from a Web Pioneer.

The Art & Science of
Leading a 21st Century Workforce

Brad Szollose's (pronounced zol-us), is a globally recognized Leadership Development and Management Consultant who helps organizations dominate their industry by tapping into the treasure of a multi-generational workforce. 

He shares his management strategies within the pages of his award-winning, international bestseller Liquid Leadership...strategies that ignited his own company, K2 Design, beginning as a business idea in a coffee shop to a publicly traded company worth $26 Million in just 24 short months with an IPO on NASDAQ.

As a C-Level executive, his unique management model was awarded the Arthur Andersen NY Enterprise Award for Best Practices in Fostering Innovation Amongst Employees (the phrase Workforce Culture did not exist back then).

Today the world’s leading business publications seek out Brad’s insights on Millennials, and he has been featured in Forbes, Inc., The Huffington Post, New York Magazine, Advertising Age, The International Business Times, Le Journal du Dimanche and The Hindu Business Line to name a few, along with television, radio and podcast appearances on CBS and other media outlets.

Since the year 2010, and the release of his award-winning international bestseller, Liquid Leadership, Brad has created customized training programs for The American Management Association, Tony Robbins Business Mastery Graduates and Liquidnet Holdings, as well as several dozen Fortune 500 companies to name just a few; preparing them for the next generation of business leaders.

Mr. Szollose is also a TEDXSpeaker, and his talk The Age of Radical Disruption, focuses on the impact video games and serious gaming has had on the work habits and behavior of Generation X & Millennials.

Brad’s programs have transformed a new generation of business leaders, helping them maximize their corporate culture, creativity, innovation, productivity and sales growth in the new Digital Age economy.

Brad's work will expose the secrets to managing a cross-generational workforce:

Brad is the author of Liquid Leadership: From Woodstock to Wikipedia: Cross-Generational Management Strategies That Are Changing The Way We Run Things and the publisher for Journeys to Success: The Millennial Edition: 21 Millennial Authors share their personal journeys of failure and success…based on the success principles of Napoleon Hill.