Monday, January 16, 2012

Reinvention or Renovation?

Bill Gates said many years ago that he had 4,000 jobs he needed to fill. Unfortunately, those jobs will not go to Americans. Specifically stated, he is not hiring anyone from the United States.

Why you may asked? Because in the country that invented The Internet—The United States—we have 90 million people who were never prepared for the Digital Age. mainly, baby Boomers.

I have this problem all the time. Especially since I am a Baby Boomer as well. Many simply cannot comprehend how much has changed business wise. Very shortly we will be facing a new world where 30 years of business experience becomes meaningless when technology is brand new. And 20th Century thinkers apply models, law and structure to 21st Century people.
“The illiterate of the 21st century will not be those who cannot
read and write, but those who cannot learn, unlearn, and relearn.”

                                   - Alvin Toffler
Go back over 130 yrs ago. What could a farmer tell his son as he was leaving the farm to head off to the big city? How could that farmer, who never learned to read or write give advice to a son who was educated and went to college and was heading off to the big city to get a newfangled job as a Stock Broker?

The only advice he could give was "remember where you come from, stay true to the values we taught you and don't forget to write your mother."
Now let's face today's world.

Baby Boomers were raised to work hard, study, respect authority, obey the rules, and when you pass the test, you can move up in the world. We took that model out into the real world and applied it to our careers.

At one point, through hard work, we were going to get the corner office, a good salary and young people would look up to us and respect us for our knowledge and experience.

So, how's that working out for you so far?

It doesn't. That's because the world has changed around us. Something came along that Boomers didn't pay attention to in the slightest...and that was video games.

This has created a Digital Native, prepared to work in a virtualized work environment, or a Cloud Network, or even work from their laptop anywhere in the world.

To keep pace with today's work environment and methodologies will require something that Baby Boomers need to take seriously: reinvention.

Right now there is a race. A race you may not know is happening. And that race is to create the very first Information Age Business Model that works consistently.

Time for reinvention and a complete over hall of what we are clinging hierarchy.  
“At Microsoft there are lots of brilliant ideas but the image is that
they all come from the top – I’m afraid that’s not quite right.”

                                          – Bill Gates
You can't micromanage innovation.

Thanks for reading,

Brad Szollose

Brad is the award winning, international bestselling author of Liquid Leadership: From Woodstock to Wikipedia: Multigenerational Management Ideas That Are Changing The Way We Run Things ISBN-13: 978-1608320554

Mr. Szollose writes a monthly column on business and marketing techniques that reach Generation Y for A Captured Mind Newsletter and is part of The Mind Capture Group faculty.

"I just had my mind blown..." - A.S., Vistage, New York

Leadership Lessons from a Web Pioneer.

The Art & Science of
Leading a 21st Century Workforce

Brad Szollose's (pronounced zol-us), is a globally recognized Leadership Development and Management Consultant who helps organizations dominate their industry by tapping into the treasure of a multi-generational workforce. 

He shares his management strategies within the pages of his award-winning, international bestseller Liquid Leadership...strategies that ignited his own company, K2 Design, beginning as a business idea in a coffee shop to a publicly traded company worth $26 Million in just 24 short months with an IPO on NASDAQ.

As a C-Level executive, his unique management model was awarded the Arthur Andersen NY Enterprise Award for Best Practices in Fostering Innovation Amongst Employees (the phrase Workforce Culture did not exist back then).

Today the world’s leading business publications seek out Brad’s insights on Millennials, and he has been featured in Forbes, Inc., The Huffington Post, New York Magazine, Advertising Age, The International Business Times, Le Journal du Dimanche and The Hindu Business Line to name a few, along with television, radio and podcast appearances on CBS and other media outlets.

Since the year 2010, and the release of his award-winning international bestseller, Liquid Leadership, Brad has created customized training programs for The American Management Association, Tony Robbins Business Mastery Graduates and Liquidnet Holdings, as well as several dozen Fortune 500 companies to name just a few; preparing them for the next generation of business leaders.

Mr. Szollose is also a TEDXSpeaker, and his talk The Age of Radical Disruption, focuses on the impact video games and serious gaming has had on the work habits and behavior of Generation X & Millennials.

Brad’s programs have transformed a new generation of business leaders, helping them maximize their corporate culture, creativity, innovation, productivity and sales growth in the new Digital Age economy.

Brad's work will expose the secrets to managing a cross-generational workforce:

Brad is the author of Liquid Leadership: From Woodstock to Wikipedia: Cross-Generational Management Strategies That Are Changing The Way We Run Things and the publisher for Journeys to Success: The Millennial Edition: 21 Millennial Authors share their personal journeys of failure and success…based on the success principles of Napoleon Hill.