Welcome to the FIRST blog article in my collaborative series with fellow tech guy Rob Hirschfeld of Dell's Cloud division.
Over 3 years of back and forth discussion and white papers, long dinners at Chipotle and The Carnegie Deli to bring you the first in a series of collaborations. Enjoy...I hand the reigns over to Rob.
Why L33Ts Don’t Buy From N00Bs
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| Brad Szollose |
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| Rob Hirschfeld |
In these 8 posts, we explore what drives the next generation of IT decision makers starting from the framework of Millennials and Boomers. Recently, we’ve seen that these “age based generations” are artificially limiting; however, they provide a workable context this series that we will revisit in the future.
Our target is leaders who were raised with computers as Digital Natives. They approach business decisions from a new perspective that has been honed by thousands of hours of interactive games, collaboration with global communities, and intuitive mastery of all things digital.
Our target is leaders who were raised with computers as Digital Natives. They approach business decisions from a new perspective that has been honed by thousands of hours of interactive games, collaboration with global communities, and intuitive mastery of all things digital.
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| This Next Generation is between 37 and 21 years of age. The Average Buyer of IT Tech: 37. Raised on Video Games, Computers and The Internet. |
They function easily with minimal supervision, self-organize into diverse teams, dive into new situations, take risks easily, and adapt strategies fluidly. Using cloud technologies and computer games, they have become very effective winners.
In this series, we examine three key aspects of next-generation leaders and offer five points to get to the top of your game. Our goal is to find, nurture, and collaborate with them because they are rewriting the script for success.
We have seen that there is a technology-driven culture change that is reshaping how business is being practiced.
Let’s dig in!
What is Liquid Leadership?
“a fluid style of leadership that continuously sustains the flow of ideas in an organization in order to create opportunities in an ever-shifting marketplace."
Forever Learning?
In his groundbreaking 1970s book, Future Shock, Alvin Toffler pointed out that in the not too distant future, technology would inundate the human race with all its demands, overwhelming those not prepared for it. He compared this overwhelming feeling to culture shock.
Welcome to the future!
Part of the journey in discussing this topic is to embrace the digital lexicon. To help with translations we are offering numerous subtitles and sidebars. For example, the subtitle “L33Ts don’t buy from N00Bs” translates to “Digital elites don’t buy from technical newcomers.”
Loosen your tie and relax; we’re going to have some fun together. We've got 7 more posts in this cloud culture series.
We've also included more background about the series and authors...






